NH DHHS is launching a contest with the hard-hitting media campaign Dear Me New Hampshire. The Contest is being promoted in order to motivate New Hampshire residents to quit tobacco. The campaign’s call to action, “No one can make me quit, but me,” was born out of conversations with NH residents wanting to quit smoking or using other tobacco products. The contest asks residents, “If you wrote a letter to yourself about quitting, what would it say?” Those who see or hear the statewide campaign will be encouraged to write a letter to themselves with their personal reasons to quit tobacco and have a chance to enter the contest by filming their own Dear Me video; submitters can compete to be in a Dear Me New Hampshire ad featuring their own personal story about wanting to quit tobacco.

“Encouraging people to think about the reasons they have for quitting tobacco is a positive motivational force to get them to attempt to quit. And that is what the Dear Me New Hampshire campaign is asking people to do,” said Dr. José Montero, Director of Public Health at DPHS. “The Department currently offers free tobacco treatment counseling and nicotine replacement patches to residents who call 1-800-QUIT-NOW and qualify.” Learn about Dear Me NH.